Research on E-Commerce Communication Model of Rural Youth
Article ID: 3671
Vol 6, Issue 5, 2023
Vol 6, Issue 5, 2023
VIEWS - 1810 (Abstract)
Abstract
Through the research on the communication mode of rural youth e-commerce, the paper puts forward that there are some advantages and many problems in the e-commerce engaged in.
Keywords
Communication Mode; Narrow Broadcast; Brand Innovation
Full Text:
PDFReferences
- Chang CF, Li YQ, Guan SJ, et al. Mass Communication —— Impact Research Paradigm, China Social Sciences Press, 2000.
- McLuhan, Understanding the Media, Commercial Press, 2000.
- Michael Singletary, Mass communication research: Modern methods and applications, Huaxia publishing house, 2002.
DOI: https://doi.org/10.24294/ijmss.v6i5.3671
Refbacks
- There are currently no refbacks.

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
This site is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.