Consumer perception towards electric cars, an inductive study with specific reference to the Jordanian market
Vol 8, Issue 8, 2024
VIEWS - 2097 (Abstract)
Abstract
Electric cars are manufactured to address environmental problems, reduce dependence on fossil fuels, and nullify climate change. Their production aligns with sustainability objectives by encouraging cleaner transportation options, promoting energy efficiency, and contributing to a transition towards eco-friendly mobility in an answer to global environmental challenges. In Jordan, similar to any international market, car dealers and traders import electric cars. However, the prevailing perceptions and attitudes of Jordanian consumers need strong consideration. Nevertheless, there is still uncertainty and a need for more trust in electric vehicles among Jordanian consumers. Therefore, this research aims to ascertain whether electric cars have a lasting positive perception among Jordanians through an inductive research approach. Employing thematic qualitative analysis, this research is supported by the diffusion of innovation theory. Notably, the research findings provided robust insights, further leading to reinforcing the idea about the pervasive attitudes of Jordanian consumers. Thus, this research concludes that there still needs to be more confidence regarding electric vehicles among most consumers in Jordan. Furthermore, this research offers practical and theoretical contributions to Jordan’s policymakers and electric vehicle companies.
Keywords
Full Text:
PDFReferences
- Abdallah, S. H., & Tounsi, S. (2019). New Control Method for Electric Cars. In: Proceedings of the 2019 16th International Multi-Conference on Systems, Signals & Devices (SSD). pp. 560–565. https://doi.org/10.1109/SSD.2019.8893154
- Acharya, A. S., Prakash, A., Saxena, P., et al. (2013). Sampling: why and how of it? Indian Journal of Medical Specialities, 4(2). https://doi.org/10.7713/ijms.2013.0032
- Adnan, N., Nordin, S. M., Rahman, I., et al. (2017). A comprehensive review on theoretical framework-based electric vehicle consumer adoption research. International Journal of Energy Research, 41(3), 317–335. Portico. https://doi.org/10.1002/er.3640
- Adu-Gyamfi, G., Asamoah, A. N., Obuobi, B., et al. (2024). Electric mobility in an oil-producing developing nation: Empirical assessment of electric vehicle adoption. Technological Forecasting and Social Change, 200, 123173. https://doi.org/10.1016/j.techfore.2023.123173
- Attaran, M. (2020). Digital technology enablers and their implications for supply chain management. Supply Chain Forum: An International Journal, 21(3), 158–172. https://doi.org/10.1080/16258312.2020.1751568
- Ahmad, S., Ullah, K., Zahid, E., et al. (2023). A new improved generalized class of estimators for population distribution function using auxiliary variable under simple random sampling. Scientific Reports, 13(1). https://doi.org/10.1038/s41598-023-30150-9
- Albloush, A., Jarrah, M. A., Alghizzawi, M., et al. (2024). Exploring the moderating role of green human resources and green climate: The impact of corporate social responsibility on environmental performance. Uncertain Supply Chain Management, 12(2), 771–778. https://doi.org/10.5267/j.uscm.2024.1.009
- Alhanatleh, H., Alghizzawi, M., Alhawamdeh, Z., et al. (2024). Public value of using fintech services’ mobile applications: Citizens’ perspective in a Jordan setting. Uncertain Supply Chain Management, 12(2), 1317–1330. https://doi.org/10.5267/j.uscm.2023.11.005
- Ajzen, I. (2002). Perceived Behavioral Control, Self‐Efficacy, Locus of Control, and the Theory of Planned Behavior1. Journal of Applied Social Psychology, 32(4), 665–683. Portico. https://doi.org/10.1111/j.1559-1816.2002.tb00236.x
- Albatayneh, A., Assaf, M. N., Al-Qroum, M., et al. (2021). Energy Saving and CO2 Mitigation as a Result of Reshaping Transportation in Jordan to Focus on the Use of Electric Passenger Cars. Environmental and Climate Technologies, 25(1), 222–232. https://doi.org/10.2478/rtuect-2021-0015
- Alkhalidi, A., Almahmood, R., Malkawi, H., et al. (2021). What are the barriers that prevent its adoption? Case study of battery electric vehicles. International Journal of Energy for a Clean Environment, 22(1), 1–14. https://doi.org/10.1615/interjenercleanenv.2020035391
- Alkhalidi, A., Alqarra, K., Abdelkareem, M. A., et al. (2022). Renewable energy curtailment practices in Jordan and proposed solutions. International Journal of Thermofluids, 16, 100196. https://doi.org/10.1016/j.ijft.2022.100196
- Almesafri, A., & Habes, M. (2023). Understanding the Use of Artificial Intelligence (AI) for Human Resources in the Dubai Government. In: Alareeni, B., Hamdan, A., Khamis, R., Khoury, R. E. (editors). Digitalisation: Opportunities and Challenges for Business. Springer International Publishing. pp. 417–428. https://doi.org/10.1007/978-3-031-26953-0_39
- Altun, F., Tekin, S. A., Gurel, S., et al. (2019). Design and Optimization of Electric Cars. A Review of Technological Advances. 2019 8th International Conference on Renewable Energy Research and Applications (ICRERA). https://doi.org/10.1109/icrera47325.2019.8996516
- Arthur, J., Waring, M., Coe, R., & Hedges, L. V. (2012). Research Methods and Methodologies in Education. SAGE.
- Axsen, J., Langman, B., & Goldberg, S. (2017). Confusion of innovations: Mainstream consumer perceptions and misperceptions of electric-drive vehicles and charging programs in Canada. Energy Research & Social Science, 27, 163–173. https://doi.org/10.1016/j.erss.2017.03.008
- Bennett, R., & Vijaygopal, R. (2018). Consumer attitudes towards electric vehicles. European Journal of Marketing, 52(3/4), 499–527. https://doi.org/10.1108/ejm-09-2016-0538
- Bokolo, A. J. (2023). Examining the Adoption of Sustainable eMobility-Sharing in Smart Communities: Diffusion of Innovation Theory Perspective. Smart Cities, 6(4), 2057–2080. https://doi.org/10.3390/smartcities6040095
- Brase, G. L. (2019). What Would It Take to Get You into an Electric Car? Consumer Perceptions and Decision Making about Electric Vehicles. The Journal of Psychology, 153(2), 214–236. https://doi.org/10.1080/00223980.2018.1511515
- Braun, V., & Clarke, V. (2006). Using thematic analysis in psychology. Qualitative Research in Psychology, 3(2), 77–101. https://doi.org/10.1191/1478088706qp063oa
- Brdulak, A., Chaberek, G., & Jagodziński, J. (2021). BASS Model Analysis in “Crossing the Chasm” in E-Cars Innovation Diffusion Scenarios. Energies, 14(11), 3216. https://doi.org/10.3390/en14113216
- Bucher, D., Buffat, R., Froemelt, A., et al. (2019). Energy and greenhouse gas emission reduction potentials resulting from different commuter electric bicycle adoption scenarios in Switzerland. Renewable and Sustainable Energy Reviews, 114, 109298. https://doi.org/10.1016/j.rser.2019.109298
- Buranelli de Oliveira, M., Moretti Ribeiro da Silva, H., Jugend, D., et al. (2022). Factors influencing the intention to use electric cars in Brazil. Transportation Research Part A: Policy and Practice, 155, 418–433. https://doi.org/10.1016/j.tra.2021.11.018
- Carley, S., Siddiki, S., & Nicholson-Crotty, S. (2019). Evolution of plug-in electric vehicle demand: Assessing consumer perceptions and intent to purchase over time. Transportation Research Part D: Transport and Environment, 70, 94–111. https://doi.org/10.1016/j.trd.2019.04.002
- Cernasev, A., & Axon, D. R. (2023). Research and scholarly methods: Thematic analysis. Jaccp: Journal of the American College of Clinical Pharmacy, 6(7), 751–755. https://doi.org/10.1002/jac5.1817
- Chesnay, M. D. (2015). Using Phenomenology as a Research Method in Community-Based Research. In Nursing Research Using Phenomenology: Qualitative Designs and Methods in Nursing. Springer.
- Dawadi, S. (2020). Thematic Analysis Approach: A Step by Step Guide for ELT Research Practitioners. Journal of NELTA, 25(1–2), 62–71. https://doi.org/10.3126/nelta.v25i1-2.49731
- DeGracia, D. J., Tri Anggraini, F., Taha, D. T. M., et al. (2014). Inductive and Deductive Approaches to Acute Cell Injury. International Scholarly Research Notices, 2014, 1–15. https://doi.org/10.1155/2014/859341
- Dimitropoulos, A., van Ommeren, J. N., Koster, P., et al. (2016). Not fully charged: Welfare effects of tax incentives for employer-provided electric cars. Journal of Environmental Economics and Management, 78, 1–19. https://doi.org/10.1016/j.jeem.2016.01.004
- Du, J., Meng, X., Li, J., et al. (2018). Insights into the characteristics of technologies and industrialization for plug-in electric cars in China. Energy, 164, 910–924. https://doi.org/10.1016/j.energy.2018.09.060
- Elhami, A., & Khoshnevisan, B. (2022). Conducting an Interview in Qualitative Research: The Modus Operandi. 46(1).
- Featherman, M., Jia, S., Califf, C. B., & Hajli, N. (2021). The impact of new technologies on consumers beliefs: Reducing the perceived risks of electric vehicle adoption. Technological Forecasting and Social Change, 169, 120847. https://doi.org/10.1016/j.techfore.2021.120847
- Gelmanova, Z. S., Zhabalova, G. G., Sivyakova, G. A., et al. (2018). Electric cars. Advantages and disadvantages. Journal of Physics: Conference Series, 1015, 052029. https://doi.org/10.1088/1742-6596/1015/5/052029
- Guest, G., Namey, E., Taylor, J., et al. (2017). Comparing focus groups and individual interviews: findings from a randomized study. International Journal of Social Research Methodology, 20(6), 693–708. https://doi.org/10.1080/13645579.2017.1281601
- Hamed, T. A., & Bressler, L. (2019). Energy security in Israel and Jordan: The role of renewable energy sources. Renewable Energy, 135, 378–389. https://doi.org/10.1016/j.renene.2018.12.036
- Hashemi, F., Hoepner, L., Hamidinejad, F. S., et al. (2023). A comprehensive health effects assessment of the use of sanitizers and disinfectants during COVID-19 pandemic: a global survey. Environmental Science and Pollution Research, 30(28), 72368–72388. https://doi.org/10.1007/s11356-023-27197-6
- He, X., Zhan, W., & Hu, Y. (2018). Consumer purchase intention of electric vehicles in China: The roles of perception and personality. Journal of Cleaner Production, 204, 1060–1069. https://doi.org/10.1016/j.jclepro.2018.08.260
- Helmers, E., Dietz, J., & Hartard, S. (2017). Electric car life cycle assessment based on real-world mileage and the electric conversion scenario. The International Journal of Life Cycle Assessment, 22(1), 15–30. https://doi.org/10.1007/s11367-015-0934-3
- Helmers, E., & Weiss, M. (2017). Advances and critical aspects in the life-cycle assessment of battery electric cars. Energy and Emission Control Technologies, 5, 1–18. https://doi.org/10.2147/eect.s60408
- Hennink, M., Hutter, I., & Bailey, A. (2020). Qualitative Research Methods. SAGE.
- Holmberg, K., & Erdemir, A. (2019). The impact of tribology on energy use and CO2 emission globally and in combustion engine and electric cars. Tribology International, 135, 389–396. https://doi.org/10.1016/j.triboint.2019.03.024
- Horn, M., MacLeod, J., Liu, M., et al. (2019). Supercapacitors: A new source of power for electric cars? Economic Analysis and Policy, 61, 93–103. https://doi.org/10.1016/j.eap.2018.08.003
- Hu, C. P., & Chang, Y. Y. (2017). John W. Creswell, Research Design: Qualitative, Quantitative, and Mixed Methods Approaches. Journal of Social and Administrative Sciences, 4(2), 205–207.
- Jensen, A. F., Cherchi, E., & Mabit, S. L. (2013). On the stability of preferences and attitudes before and after experiencing an electric vehicle. Transportation Research Part D: Transport and Environment, 25, 24–32. https://doi.org/10.1016/j.trd.2013.07.006
- Kastner, I., & Bobeth, S. (2018). How Households Adopt Sustainable Innovations? A Free Decision Enforced by Others. Journal of Energy, 2018, 1–11. https://doi.org/10.1155/2018/8960372
- Kester, J., Noel, L., Zarazua de Rubens, G., et al. (2018). Policy mechanisms to accelerate electric vehicle adoption: A qualitative review from the Nordic region. Renewable and Sustainable Energy Reviews, 94, 719–731. https://doi.org/10.1016/j.rser.2018.05.067
- Kester, J., Zarazua de Rubens, G., Sovacool, B. K., et al. (2019). Public perceptions of electric vehicles and vehicle-to-grid (V2G): Insights from a Nordic focus group study. Transportation Research Part D: Transport and Environment, 74, 277–293. https://doi.org/10.1016/j.trd.2019.08.006
- Liao, F., Molin, E., & van Wee, B. (2017). Consumer preferences for electric vehicles: a literature review. Transport Reviews, 37(3), 252–275. https://doi.org/10.1080/01441647.2016.1230794
- Litosseliti, L. (2010). Research Methods in Linguistics. A&C Black.
- Malagon-Maldonado, G. (2014). Qualitative Research in Health Design. HERD: Health Environments Research & Design Journal, 7(4), 120–134. https://doi.org/10.1177/193758671400700411
- Meyn, J. P. (2015). The kinematic advantage of electric cars. European Journal of Physics, 36(6), 065037. https://doi.org/10.1088/0143-0807/36/6/065037
- Milev, G., Hastings, A., & Al-Habaibeh, A. (2021). The environmental and financial implications of expanding the use of electric cars—A Case study of Scotland. Energy and Built Environment, 2(2), 204–213. https://doi.org/10.1016/j.enbenv.2020.07.005
- Mitra, S., Priya, P., Venkatesh, A., & Biswas, S. N. (2020). Timely Forecasts of Diffusion of Innovations: The Bass Model in Emerging Markets. Global Business Review, 0972150920973492. https://doi.org/10.1177/0972150920973492
- Morton, C. (2022). The Effect of Electric Car Adoption on Travel Patterns. In: Parkhurst, G., Clayton, W. (editors). Electrifying Mobility: Realising a Sustainable Future for the Car. Emerald Publishing Limited. pp. 119–133. https://doi.org/10.1108/S2044-994120220000015009
- Neubauer, B. E., Witkop, C. T., & Varpio, L. (2019). How phenomenology can help us learn from the experiences of others. Perspectives on Medical Education, 8(2), 90–97. https://doi.org/10.1007/s40037-019-0509-2
- Novikov, A. M., & Novikov, D. A. (2013). Research Methodology: From Philosophy of Science to Research Design. CRC Press.
- Ottesen, A., Banna, S., & Alzougool, B. (2022). Attitudes of Drivers towards Electric Vehicles in Kuwait. Sustainability, 14(19), 12163. https://doi.org/10.3390/su141912163
- Qutoshi, S. B. (2018). Phenomenology: A Philosophy and Method of Inquiry. Journal of Education and Educational Development, 5(1), 215. https://doi.org/10.22555/joeed.v5i1.2154
- Racz, A. A., Muntean, I., & Stan, S. D. (2015). A Look into Electric/Hybrid Cars from an Ecological Perspective. Procedia Technology, 19, 438–443. https://doi.org/10.1016/j.protcy.2015.02.062
- Rafiq, F., Parthiban, E. S., Rajkumari, Y., et al. (2024). From Thinking Green to Riding Green: A Study on Influencing Factors in Electric Vehicle Adoption. Sustainability, 16(1), 194. https://doi.org/10.3390/su16010194
- Ramchandran, N., Singhvi, P., & Bansal, M. (2020). Market Diffusion Model of Electric Vehicles for Planning Charging Infrastructure in India. In: Pillai, R. K., Ghatikar, G., Seethapathy, R., et al. (editors). ISGW 2018 Compendium of Technical Papers. Springer. pp. 393–405. https://doi.org/10.1007/978-981-32-9119-5_32
- Rodrigues, R., Albuquerque, V., Ferreira, J. C., et al. (2021). Mining Electric Vehicle Adoption of Users. World Electric Vehicle Journal, 12(4), 233. https://doi.org/10.3390/wevj12040233
- Sandri, S., Hussein, H., & Alshyab, N. (2020). Sustainability of the Energy Sector in Jordan: Challenges and Opportunities. Sustainability, 12(24), 10465. https://doi.org/10.3390/su122410465
- Seebauer, S., Kulmer, V., & Fruhmann, C. (2019). Promoting adoption while avoiding rebound: Integrating disciplinary perspectives on market diffusion and carbon impacts of electric cars and building renovations in Austria. Energy, Sustainability and Society, 9(1), 26. https://doi.org/10.1186/s13705-019-0212-5
- Trivedi, J. P., & Kishore, K. (2020). Investigating the factors influencing consumers’ purchase intention for electric cars: An emerging market perspective. International Journal of Economics and Business Research, 20(2), 117–137. https://doi.org/10.1504/IJEBR.2020.109137
- Turienzo, J., Lampón, J. F., Chico-Tato, R., & Cabanelas, P. (2022). Electric Cars: The Future Technological Potential. In: Parkhurst, G., Clayton, W. (editors). Electrifying Mobility: Realising a Sustainable Future for the Car. Emerald Publishing Limited. pp. 191–210. https://doi.org/10.1108/S2044-994120220000015012
- Venjakob, M., Wagner, O., & Adisorn, T. (2020). Transformation processes of energy companies: Application to Jordan. Friedrich-Ebert Stiftung. Available online: https://epub.wupperinst.org/frontdoor/index/index/docId/7524 (accessed on 10 March 2024).
- Vitta, S. (2021). Electric cars—Assessment of ‘green’ nature vis-à-vis conventional fuel driven cars. Sustainable Materials and Technologies, 30, e00339. https://doi.org/10.1016/j.susmat.2021.e00339
- Wilberforce, T., El-Hassan, Z., Khatib, F. N., et al. (2017). Developments of electric cars and fuel cell hydrogen electric cars. International Journal of Hydrogen Energy, 42(40), 25695–25734. https://doi.org/10.1016/j.ijhydene.2017.07.054
- Williams, H. (2021). The Meaning of “Phenomenology”: Qualitative and Philosophical Phenomenological Research Methods. The Qualitative Report. https://doi.org/10.46743/2160-3715/2021.4587
- Woldeamanuel, M., & Nguyen, D. (2018). Perceived benefits and concerns of autonomous vehicles: An exploratory study of millennials’ sentiments of an emerging market. Research in Transportation Economics, 71, 44–53. https://doi.org/10.1016/j.retrec.2018.06.006
- Youssef, N. A., Elareshi, M., Alghizzawi, M., et al. (2023). Enhancing Public Satisfaction: The Impact of Interactive Marketing in Social Institutions (the UAE Ministry of Community Development). International Conference on Business and Technology, 367–376.
- Zawaydeh, S. (2017). Economic, Environmental and Social Impacts of Developing Energy from Sustainable Resources in Jordan. Strategic Planning for Energy and the Environment, 36(3), 24–52. https://doi.org/10.1080/10485236.2017.11810169
- Zolait, A. H. S. (2014). The nature and components of perceived behavioural control as an element of theory of planned behaviour. Behaviour & Information Technology, 33(1), 65–85. https://doi.org/10.1080/0144929X.2011.630419
DOI: https://doi.org/10.24294/jipd.v8i8.4690
Refbacks
- There are currently no refbacks.
Copyright (c) 2024 Ibrahim Lewis Mukattash, Mahmoud Alghizzawi, Tahreer Abu Hmeidan, Mohammad Kasim Alrousan, Mohammad Al Khasawneh, Jassim Ahmad Al-Gasawneh
License URL: https://creativecommons.org/licenses/by/4.0/
This site is licensed under a Creative Commons Attribution 4.0 International License.