The study aims to investigate the impact of digital leadership on sustainable competitive advantage, digital talent, and knowledge workers. Additionally, it explores the mediating role of digital talent (DT) and knowledge workers (KW) in the relationship between digital leadership (DL) and sustainable competitive advantage (SC), using the Technology Acceptance Model (TAM) as its theoretical foundation. The researchers employed Partial Least Squares Structural Equation Modeling (PLS-SEM) to examine survey data from 784 employees working in Egyptian travel agencies and tour operators. The results demonstrate that DL significantly enhances SC, DT, and KW. Moreover, DT and KW were shown to positively contribute to SC and serve as partial mediators in the relationship between DL and SC. The findings highlight the crucial role of developing DT and creating an environment that embraces technological acceptance and innovation. This approach amplifies the strategic effectiveness of DL, ultimately contributing to long-term organizational success.

Al-Nagar, H. (2024). The Impact of Digital Talent Management on the sustainable performance of Airlines (Master Thesis, University of Sadat City, Egypt).

Al-Nagar, H., Fahmy, T., Gaafar, H., & Emam, M. (2023). The Impact of Digital Talent Management on The Sustainable Performance of Egypt Air. Journal of the Faculty of Tourism and Hotels-University of Sadat City, 7(2), 23-41.‏

Al-Romeedy, B. (2024). HRM and Digital Leadership: Exploring the Mediating Role of Digital Talent and Digital Culture in Driving Innovative Performance in the Saudi Tourism and Hospitality Industry. In HRM, Artificial Intelligence and the Future of Work: Critical Insights from the Global South, Palgrave Macmillan.

Al-Romeedy, B., & Abdelfattah, A. (2023). The Mediating Role of Green Reputation in the Relationship between Green Human Resource Management and the Sustainability of Competitive Advantage in Egyptian Tourism Companies. Journal of Association of Arab Universities for Tourism and Hospitality, 24(2), 40-63.‏

Alsheref, F., Khairy, H., Alsetoohy, O., Elsawy, O., Fayyad, S., Salama, M., ... & Soliman, S. (2024). Catalyzing Green Identity and Sustainable Advantage in Tourism and Hotel Businesses. Sustainability, 16(12), 5267.‏

Bahrami, H., & Evans, S. (2014). Super-flexibility for knowledge enterprises: a toolkit for dynamic adaptation. Springer.‏

Bonesso, S., Bruni, E., & Gerli, F. (2019). Behavioral Competencies of Digital Professionals: Understanding the Role of Emotional Intelligence. Springer Nature.‏

Chauhan, R., & Thangavelu, C. (2024). Transforming Leadership for the Digital Era: Embracing Collaboration and Technological Proficiency. Educational Administration: Theory and Practice, 30(6), 4035-4050.‏

Claassen, K., Dos Anjos, D., Kettschau, J., & Broding, H. (2021). How to evaluate digital leadership: a cross-sectional study. Journal of Occupational Medicine and Toxicology, 16, 1-8.

Dobrin, S. (2024). AI IQ for a Human-focused Future: Strategy, Talent, and Culture. CRC Press.‏

Fornell, C., & Larcker, D. (1981). Evaluating structural equation models with unobservable variables and measurement error. Journal of marketing research, 18(1), 39-50.‏

Hair Jr., Hult, G., Ringle, C., & Sarstedt, M. (2021). A primer on partial least squares structural equation modeling (PLS-SEM). Sage publications.‏

Hargitai, D., & Bencsik, A. (2023). The role of leadership in digital learning organizations. Emerging Science Journal, 7, 111-124.‏

Hassan, B. (2012). The importance of human investment in the Egyptian travel agencies within the knowledge economy (Master Thesis, Menofia, University).

Hislop, D., Bosua, R., & Helms, R. (2018). Knowledge management in organizations: A critical introduction. Oxford university press.‏

Holbeche, L. (2023). The agile organization: how to build an engaged, innovative and resilient business. Kogan Page Publishers.‏

Holford, W. (2019). The future of human creative knowledge work within the digital economy. Futures, 105, 143-154.‏

Hossain, M., Kannan, S., & Raman Nair, S. (2021). Factors influencing sustainable competitive advantage in the hospitality industry. Journal of Quality Assurance in Hospitality & Tourism, 22(6), 679-710.‏

Hussein, H., Albadry, O., Mathew, V., Al-Romeedy, B., Alsetoohy, O., Abou Kamar, M., & Khairy, H. (2024). Digital Leadership and Sustainable Competitive Advantage: Leveraging Green Absorptive Capability and Eco-Innovation in Tourism and Hospitality Businesses. Sustainability, 16(13), 5371.‏

Ismail, A., Hidajat, T., Dora, Y., Prasatia, F., & Pranadani, A. (2023). Leading the digital transformation: Evidence from Indonesia. Asadel Publisher.‏

Jasim, T., Khairy, H., Fayyad, S., & Al-Romeedy, B. (2024). Digital Leadership and Creative Performance in Tourism and Hotel Enterprises: Leveraging Strategic Agility and Organizational Learning Culture. Geojournal of Tourism and Geosites, 54, 872-884.‏

Jules, C. (2022). Building Better Organizations: How to Fuel Growth and Lead in a Digital Era. Berrett-Koehler Publishers.‏

Kianto, A., Shujahat, M., Hussain, S., Nawaz, F., & Ali, M. (2019). The impact of knowledge management on knowledge worker productivity. Baltic journal of management, 14(2), 178-197.‏

Kohli, R., & Melville, N. (2019). Digital innovation: A review and synthesis. Information Systems Journal, 29(1), 200-223.‏

Kueng, L. (2020). Hearts and minds: Harnessing leadership, culture and talent to really go digital. Reuters Institute for the Study of Journalism.‏

Lindblom, J., & Martins, J. (2022). Knowledge transfer for R&D‐sales cross‐functional cooperation: Unpacking the intersections between institutional expectations and human resource practices. Knowledge and Process Management, 29(4), 418-433.‏

Marangunić, N., & Granić, A. (2015). Technology acceptance model: a literature review from 1986 to 2013. Universal access in the information society, 14, 81-95.‏

Marr, B. (2022). Future skills: The 20 skills and competencies everyone needs to succeed in a digital world. John Wiley & Sons.‏

Mihardjo, L., Sasmoko, S., Alamsjah, F., & Elidjen, E. (2019). Digital leadership role in developing business model innovation and customer experience orientation in industry 4.0. Management Science Letters, 9(11), 1749-1762.‏

Muzam, J. (2023). The challenges of modern economy on the competencies of knowledge workers. Journal of the Knowledge Economy, 14(2), 1635-1671.‏

Nair, K. (2019). Overcoming today’s digital talent gap in organizations worldwide. Development and Learning in Organizations: An International Journal, 33(6), 16-18.‏

Niu, S., Park, B., & Jung, J. (2022). The effects of digital leadership and ESG management on organizational innovation and sustainability. Sustainability, 14(23), 15639.‏

North, K., & Kumta, G. (2018). Knowledge management: Value creation through organizational learning. Springer.‏

Nunnally, J. (1978). An overview of psychological measurement. Clinical diagnosis of mental disorders, 97-146.‏

Pasolong, H., & Setini, S. (2021). Digital leadership in facing challenges in the era industrial revolution 4.0. Webology, 1, 975-990.‏

Patalas-Maliszewska, J. (2013). Managing knowledge workers.‏ Springer.

Perkin, N., & Abraham, P. (2021). Building the agile business through digital transformation. Kogan Page Publishers.‏

Phakamach, P., Panjarattanakorn, D., & Onsampant, S. (2023). Conceptualization and development of digital leadership to drive corporate digital transformation for sustainable success. International Journal of Educational Communications and Technology, 3(2), 30-42.‏

Plesner, U., & Husted, E. (2019). Digital organizing: Revisiting themes in organization studies. Bloomsbury Publishing.‏

Ratna, S., Saide, S., Putri, A. M., Indrajit, R., & Muwardi, D. (2024). Digital transformation in tourism and hospitality industry: a literature review of blockchain, financial technology, and knowledge management. EuroMed Journal of Business, 19(1), 84-112.‏

Saleh, M., & Saad, M. (2023). Digital transformation impact on agility and strategic risk management. Journal of Business, 11(1), 63-82.‏

Sen, S. (2020). Digital HR strategy: Achieving sustainable transformation in the digital age. Kogan Page Publishers.‏

Sheninger, E. (2019). Digital leadership: Changing paradigms for changing times. Corwin Press.‏

Sokół, A., & Figurska, I. (2021). The importance of creative knowledge workers in creative organization. Energies, 14(20), 6751.‏

Thuda, A., Kartono, R., Hamsal, M., & Furinto, A. (2023). The Effect of Digital Talent and Digital Capability on Bank Performance: Perspective of Regional Development Bank Employees. In Proceedings of the International Conference on Business Excellence (Vol. 17, No. 1, pp. 2053-2069). Sciendo.‏

Tidd, J., & Bessant, J. (2020). Managing innovation: integrating technological, market and organizational change. John Wiley & Sons.‏

Vaz, N. (2021). Digital business transformation: How established companies sustain competitive advantage from now to next. John Wiley & Sons.‏

Verma, R., Bharti, U., & Tripathi, U. (2022). Digital Era and Its Impact On Leadership Transformation. Sachetas, 1(2), 36-41.‏

Vuori, V., Helander, N., & Okkonen, J. (2019). Digitalization in knowledge work: the dream of enhanced performance. Cognition, Technology & Work, 21(2), 237-252.‏

Winsor, J., & Paik, J. (2024). Open Talent: Leveraging the global workforce to solve your biggest challenges. Harvard Business Press.‏

Yansen, Y., & Yujie, Z. (2023). The impact of transformative digital leadership on organizational innovation: a case study of successful digital transformation. International Journal of Advanced Research in Technology and Innovation, 5(1), 57-71.‏

Zhang, J., & Chen, Z. (2024). Exploring human resource management digital transformation in the digital age. Journal of the Knowledge Economy, 15(1), 1482-1498.‏