Vasa, László, Faculty of Economics, Széchenyi István University, Hungary

• Vol 8, No 9 (Published) - Article
  Influencer-consumer fit and intention to co-create brand value: The serial mediation of influencer authenticity and attitude toward brand
  Abstract  PDF
• Vol 9, No 1 (Published) - Article
  Transforming credit risk assessment: A systematic review of AI and machine learning applications
  Abstract  PDF